Since beginning my journey in the design and marketing industry in 1999, I've witnessed and adapted to its remarkable evolution, from traditional print media to the digital forefront.

 

My background love of fine art and creative writing has not only honed my aesthetic and narrative skills but also deepened my appreciation for compelling storytelling—a fundamental aspect of the marketing world.

 

Over the years, I've led various successful campaigns that not only achieved but exceeded engagement and sales goals, demonstrating my ability to innovate and resonate with diverse audiences.

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I am a seasoned Designer, Project Coordinator/Manager/Marketer, with a rich background in steering the helm of integrated creative, design, advertising and website campaigns. My expertise spans from concept generation, design execution, to the the the meticulous daily management of website content and consumer-facing webstores and social media platforms. My skills are underpinned by a strong foundation in many diverse tools necessary in this industry.

 

I am a single mother of two daughters who is a very organized self-starter with the ability to wear many hats and juggle multiple projects simultaneously. Rhythm, time-blocking, habit stacking and finite time management are fundamental elements in my day to day life. 

 

I have a deep connection with creation. In college, I minored in fine art and creative writing, which is what sets the undertone for my motto - "Where Art Meets Strategy."

 

I bring to the table a history of amplifying product promotions, optimizing online presence, and catalyzing customer engagement through strategic alignments across various media channels. At my core, I’m a strategic thinker adept at crafting compelling content that resonates with a global audience.

 

My passion for bringing my client's dreams and vision to life through digital creation and crafting customer engagement is matched by my commitment to fostering a collaborative spirit across teams, ensuring that every marketing campaign not only echoes my client's mission but also marks a significant stride towards achieving their goals. With a keen eye for detail and a relentless pursuit of excellence, I excel in transforming marketing visions into tangible successes, making a lasting impact in the fast-evolving digital landscape.